Thursday 10 October 2013

Working title

Has the move to digital affected the Film industry in a positive or negative way?
With reference to The Hobbit and Django Unchained
Angle

Has 35mm film become obsolete, is this better for production companies but worse for up and coming film makers?

Hypothesis

 The Quality of film making has decreased due to the death of 35mm film making. 

Linked production piece

Music video, showing how a professional piece of cinematography can be made without a fully fledged production company unlike 10+ years ago.

MIGRAIN


media representations
The media represents digital media as a good thing, the shift to digital has fully taken effect and analogue film formats are becoming obsolete, this is due to the money saved by using this technology. usually in the media film as a format is not talked about, as if it was never even real. 

Institutions
Institutions have benefited massively from converting to a digital format, Money is the biggest issue with shooting in 35mm film, being expensive to buy and to develop, digital has changed this, giving instant review, easy sharing platforms, enough quality (for most)  


narratives
The narratives in films made on 35mm, seemed to be stronger more thought out and carefully planned, this was due to the sheer amount of money spent on each film, due to 35mm film costs, because of this the film HAD to be good, now a days with film, general films with a standard narrative such as toddorovs equilibrium theory is sufficient enough to make a film sell.

genre
n/a

media audiences
The mass media audience who go to the cinema may appreciate the high quality aspect of digital film, and many may have not even noticed the change, however I believe if the narrative is good enough an audience will come to watch no matter what the format. 


media values and ideologies
A dominant ideology of 35mm film is that it is old, vintage and Obsolete however this is not as true as it seems, many TV stations around the world use it as its dynamic range is outstanding and feel and colour reproduction is impossible to replicate.     
SHEP
Social
The digital format has allowed people to become creative again, through film, in the 21st century we are able to make small budget films with the use of consumer products and share it on platforms enabeling millions to view.

Historical
35mm film is the basic film most commonly used for film production .  This film stock has considerably remained unchanged since its introduction more than a century ago, until now.
While other film gauges such as the 8mm, 16mm, and 70mm became widely available during different time frames of motion picture history, 35mm film has passed the test of time of being the standard format used in cinemas worldwide. As an international industry standard it was a happy medium between quality of picture captured on set and price to purchase large quantity.
Economical
Speaking of price, compared to digital, 35mm had large initial setup costs and large running costs where as film as moderate initial costs and very minor running cost, this is an obvious benefit towards the industries as they are a business with profit as their priority. 


Issues/Debates

Select at least five and say how each relates to your study, using the Media A-Z to help you think about this:

  • Representation and stereotyping
  • Media effects
  • Reality TV
  • News Values
  • Moral Panics
  • Post 9/11 and the media
  • Ownership and control
  • Regulation and censorship
is no longer a bigger thing, indipendant film makers can make their own films exactly how they intend and share them to the world, with no companies butting their interests.
  • Media technology and the digital revolution – changing technologies in the 21st century
  • The effect of globalisation on the media


Theories

Select at least five and say how each relates to your study, using keywords/specific theorists' names from the Media A-Z:

  • Semiotics
  • Structuralism and post-structuralism
  • Post modernism and its critiques
  • Gender and ethnicity
  • Marxism and hegemony
  • Liberal Pluralism
  • Colonialism and Post-colonialism
  • Audience theories
  • Genre theories
  • Contemporary Media Landscape

Explain how your study fits into this.

Research plan (media texts, academic texts and websites)

Media texts
What your main focus will be, E.g.:
Call of Duty
Grand Theft Auto

Other media texts
(at least five related examples)

TV documentaries
Research videos online, e.g.:
BBC One - Panorama, Addicted to Games? http://www.bbc.co.uk/programmes/b00wlmj0

Academic texts/books
(a minimum of five, including author/full title/year, e.g.:)
Barrie Gunter: The effects of video games on children: the myth unmasked (1998)
James Newman: Playing with videogames (2008)
Nancy Signorielli: Violence in the media: a reference handbook (2005)
Peter Vorderer, and Bryant Jennings: Playing video games: motives, responses, and consequences (2006)

Internet Links
1. At least FIVE from Media Guardian or Guardian Culture or another newspaper website.
2. At least FIVE from university websites/academic papers online. Use Google Scholar as a starting point.
3. Any other relevant sites/articles - the more the better.

Use last year's archive of previous top-grade Critical Investigations to help you.

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